Digital Pop - Ups - London / Manchester - UK

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Digital Women’s Magazine

DWM December 2019 Edition

The Objective

To celebrate the last edition of the e-magazine of the year and welcome the new decade by celebrating the women in technology and innovation.

The Challenge

Since this is an online magazine there was no print version. As most of the viewers would be looking at it either via their screen or their mobile phone we decided to use the capabilities of WebAR for the desktop users and deep link for the mobile users and therefore there was no need to download any app.

The Outcome

We have used a globe to represent unity and diversity. The interactive globe contained photographs of all the women in digital businesses that have been featured in the magazine in 2019. It contained options to take pictures, place the globe on their real environment and share on social media.

This is an example of a very low budget and effective project with over 200 engagement in the first hour increasing the magazine’s visibility thought the festive season.

To get started with your AR project please fill out our form here and we will contact you shortly.

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