Augmented reality for marketing Consultancy Services
AR offers enormous untapped potential to revolutionize your business’s marketing activities.
With the right strategy, AR can help you to achieve many business outcomes like driving deeper engagement, increasing brand exposure, generating more leads, demonstrating your products, educating your audience, maximizing your ROI and many other benefits. Having a good AR strategy is vital.
So how can you use AR effectively for your business? Just adding “some AR” in your marketing collateral is not enough for two reasons. First, because your potential clients need to understand the benefits to derive full satisfaction from the AR experience offered. Second, because your own team needs to fully integrate AR best practices in their working environment. Having a full understanding of the whole process from concept to delivery is essential.
This is why we have created three consultancy packages to help you to deliver your AR project with confidence, whatever stage you are in your AR journey.
AR CONSULTANCY — ENTRY LEVEL STARTER PACK
If your business is not yet familiar with AR and you are keen to find out what it is exactly and how it can increase your business success, this pack has been designed for you.
It comprises a 2-hour meeting in which you will learn the essentials of AR as applied to your sector.
It includes the following key topics:
- Introduction to Augmented Reality
- Difference between Augmented Reality, Virtual Reality and Mixed Reality
- The three fundamental aspects of AR
- The technical side of AR
- The user experience
- How to implement AR in your marketing strategy
AR CONSULTANCY — AR STRATEGY REPORT
In the first session, we work with you to understand what you are aiming to achieve with AR. Using this information we then provide you 10 days later with an AR Strategy Report. This unique document, tailored to your business and sector, offers you the strategic planning advice to make AR work as a key player in your marketing strategy. It also comes with an outline of a project proposal to roll your first AR project out to your client base.
Your AR Strategy Report includes:
- A detailed analysis of your business communication structure
- A three-point plan on how AR can work for your business
- A bespoke proposal tailored to growing your business with AR.
At this point, the decision to proceed with your first AR project is now yours to make. The cost of your AR Strategy Report and Proposal will be deducted in full from the price of your first full AR project commission with Digital Pop-Ups (see our Project packs for details).
AR CONSULTANCY — EXPERT PACK
In the first session, we work with you to explore your present AR strategy: how you have used AR to reach your goals and what constitutes the next level for your team. We build on this information to provide you with your AR EXPERT Report.
This document, tailored to your current marketing strategy, provides key information to help you optimize your current AR products following their release along with an Expert Strategy Plan to guide you in your move to the next level in AR.
Your AR Expert Report includes:
An audit and detailed analysis of your current AR projects Optimization of your current ARs A bespoke project proposal with full integration to your current AR park. In the second consultation session, we discuss any optimization of your present park and present in full our bespoke proposal.
You are now in a position to proceed and move ahead with your next AR project. The full cost of your AR Expert Report and Proposal is deducted in full when you commission your AR optimization and AR project with Digital Pop-Ups .